About me
🎨 Crafting seamless and delightful user experiences that leave a lasting impression. With 2 years of industry experience, I've built a social network that scaled to 2 million users and managed various freelance gigs. I'm all about transforming design challenges into creative solutions. When I'm not pushing pixels, you'll find me baking desserts, playing badminton, or fooling around with my dog, Marv 🐶.
Experience
Product Designer, Axis Design Labs
Aug 2024 - Present • Full-time
Contributed extensively to the SubZero design system by simplifying complex existing components and creating new ones, streamlining workflows and improving efficiency for designers.
Designed the Current Account journey for Axis Bank, addressing the needs of users looking to open an account using various sets of documents.
Product Designer, Slick
Sept 2023 - Aug 2024 • Full-time
Worked on 'College Central (Feed)', an anonymous community feature now active in 60+ colleges with over 160,000 users.
Designed the referral program and leaderboard, achieving a D30 retention rate of 23% which significantly boosted user engagement and loyalty.
Added a new vertical on top of the existing feature (DRIPs) which led to an increase in user retention.
Designed 'Slick-Notes', a comprehensive academic solution exclusively launched at Delhi University, attracting 27% of users.
Designed 'Slick Characters', an AI-driven feature active in 20+ colleges with over 22,000 unique chats.
Designed multiple online and offline marketing campaigns, including emails and print creatives.
Curated a library of 1000+ meme templates to address content density challenges (cold start).
Graphic Designer, Mindpeers
Apr 2023 - Sept 2023 • Internship
Collaborated with the business team to provide personalised brand assets.
Created multiple visual and motion graphics for products and social media.
Worked with the team to design client-specific pitch decks.
Designer, Cancrie
Oct 2021 - Part-time
Collaborated with the founder and co-founder to conduct initial research, define scope, and create pitch decks, helping them secure grants.
Also assisted with branding in the initial stages and designed a Wix website.
Worked on multiple motion graphics and posters.
Education
B. Tech · 8.8 GPA
Maharaja Agrasen Institute of Technology
2019 - 2023
Sr. Secondary School · 94.2%
Neo Convent Sr. Sec. School
2018- 2019 (CBSE Boards)
Skill set
User-centred design
User research
Design systems
Prototyping and wireframing
Visual design
Motion graphics
My stack
